THE SOLUTION… to almost all of America’s biggest problems is to create a “way” to bring out the very best in people.
That’s what I have just completed.
I’ve built a way to help save The American Union and The American Dream.
And I’ve built a way to bring out the best in what is left of America’s high integrity politicians.
I’ve also built a way to bring out the best in the good people of Russia, China and Iran.
BECAUSE… I finally figured out how to bring out the very best in just about every American citizen.
It’s a dynamic new enterprise called:
Operation Hummingbird.
It’s a tech startup that is being built to optimize AI in a way that will maximize Human Emotional Intelligence and human potential in the age of AI.
AND…
I WANT YOU ON MY TEAM!
https://BillKeefe.org
https://Freice.com
https://TheDreamFeeder.com
https://ThePartyOfUS.com
SO...
I went fishing the day after September 11th to get away from the TV, so I could clear my head and try to make sense of the darkness heading Our Way.
I was a month away from my 35th birthday and for the first time since high school I considered joining The Military.
America was going to War, and I thought about all the death and destruction and about those who would sacrifice to keep US safe.
Standing on The Rocks I could see my reflection in the water, and I didn't like what 9/11 had forced me to see.
As a young man I "wanted the ball" and all the responsibility that came with it. As an adult, I willingly let others carry the ball and the burden so I could have my fun in the Cape Cod sun.
As fate would have it, I celebrated July 4th, 2000, by leaving a "job" to pursue an American Dream. But on 9/12 it seemed more likely than not, that my Dream was over. My business was already on shaky ground and I was losing faith.
It was clear My American Dream was about to fall to the terrorists.
So, I decided my personal response to 9/11 would be a 'First Promise to God' to see my American Dream through to the end...
no matter what the cost.
IT'S TRUE. On September 1, 2001... my struggling business went online with a first of a kind Behavioral Health Program for college students. Having learned many lessons from the dot-com bubble, the business model included a subscription fee paid by colleges.
Trying hard not to rush into things, the previous 6 months were spent convincing eleven colleges to test the idea.
But "my plan" didn't include 9/11.
Imagine for a moment being an entrepreneur, having burned through all your savings and original investments just to get to the day that "the test" could begin... and to be in possession of a one-of-a-kind product (sparse as it was at the time) dedicated to the issues of stress, depression, anger and grief.
Well, what would you do in the immediate days after 9/11? Most of you would do what I did... give the program to as many colleges as you could, free of charge.
After all, men and women were heading to war and some of them were about to literally give all they had to give. In my mind, the absolute very least that I could do... was the very best that I could do at the time.
The choice to offer the Outreach Program free to colleges was a fateful decision. The original business proposition proposed a test to determine if a branded website could reach "at risk" students ahead of risky, violent or otherwise dangerous behavior. Including suicide.
It's not hard to see the value to the schools...
if it worked.
Reaching just one student could be very valuable.
I didn't know it at the time but giving the program away free meant that instead of needing to reach a troubled student, two or three... any successful new business model required that I reach millions... maybe stressed... but otherwise very healthy young people with commercial health messages that they didn't need.
Over time I came to believe that a healthy person not only doesn't need to hear about the symptoms of depression... but that general mental health education that distributed vague and sometimes misleading "symptoms of depression" could possibly plant the seeds of depression or at the very least- feed it.
In the Fall of 2007 just as I was preparing a HUGE business launch... I woke-up from a dream to the idea that my work, no matter how well intended...
Well, if it all worked as intended... my business could do a great deal more harm than good. And I could NOT live with that.
Face to face with that DARK reality... I eventually pulled the plug and flushed all of my hard work down the cyber drain.
To make this long story short...
Somehow, I lost the ability to give-up on my dream.
Each day that passed I learned a little more about what it takes to make a dream come true... so I stayed true to my dream, believing that one way OR another it was only a matter of time before my dream finally came true.
I started sharing what I was learning about The American Dream in April of 2003 when the earliest version of W.A.Y. was posted free online.
The simple act of 'sharing' fed the part of me that wanted to become a part of 'the solution' in any way that I could.
I didn't know what to expect at the time... but I certainly didn't expect to receive so many emails from people who said the book helped them to regain their Faith in God or that because of the book they found reason to hope again and how grateful they were that I had posted the book free online.
It was because of the readers' words and emails that I began to develop a deep sense of responsibility to make sure the words... weren't empty words.
So, I decided to live by the words.
That was easier said than done, but over time I found that some of the original words were wrong and caused by faulty beliefs.
I worked very hard to find and change the beliefs that needed to be changed.
The more change and pain… I… was willing to embrace... the deeper and better the words became and W.A.Y. became a much different book as it became part of a much bigger plan.
And that's the true story behind how I became the guy who self-sacrificed everything and learned how to harness...
THE POWER OF REDEMPTION.
REDEMPTION
Two and a half decades ago I made a deal with God. It was the day after 9.11 and just like everyone else… my heart and my head were in a very, very dark place.
I asked God to show me how I could help.
I grew-up Catholic but I was never religious. I wasn’t even a believer until Labor Day 2000.
So, the idea of making a deal with God was something relatively new to me.
”Making a Deal with the Devil” was something I understood. Get what you want first…
“Hell to Pay” comes later.
I had made deals like that before.
I’m NOT going to share ALL the details of my deal with God. I never have. I never will. It’s between God and me.
But it changed me.
I’m telling you this story now because it’s the ONLY way I can begin explain to you why I endured so high a level of self-sacrifice over two and a half decades in order to… share…
OPERATION HUMMINGBIRD:
***MY DEAL WITH GOD***
When 9.11 hit I was living a pretty good life on Cape Cod. 10 days earlier I had gone “live” with a subscription based, online Behavioral Health product for college students.
11 colleges had agreed to ‘test’ the idea of whether or not a branded mental health outreach program could reach at risk college students ahead of crisis points including suicide.
The original product was important information that wasn’t easily available at the time and it connected students directly with their college Counseling Centers at whatever school they were in.
Think back. It was a pretty big idea at the time.
When 9.11 hit I was in possession of a one-of-a-kind product designed to reach young people about issues of anger and grief and depression and anxiety… and… I decided to offer it to every college in America free of charge.
I scrapped the paid subscription fee and the test.
Almost right away 375 colleges joined in.
Turns out that wasn’t close to the best I could do.
Two and a half decades later I have now done the absolute best I could do to honor all the lives lost on that day and honor the sacrifices of all the warriors and First Responders and their families who “risk it all” to keep this nation safe.
My product is now called:
OPERATION HUMMINGBIRD.
IT’S HOW… WE… replace all these wars that so often do more harm to America than good with The Power of Light and American Unity.
OPERATION HUMMINGBIRD... IS...
HOW... WE...
create an unstoppable force for good in The World.
The price I paid to create Operation Hummingbird was literally just about everything I had to give.
But it wasn't everything.
Every time I wanted to quit building this...
Right on Time...
I was always reminded:
some gave everything.
*WE DIDN’T FORGET*
We had to go through it. We had to see it with our own eyes.
It was fine. But let’s face it America’s 250th birthday celebration wasn’t great.
It was just ok… at best.
And it wasn’t one person’s fault.
We knew for a long time going into it that we were just too divided as a nation to give this country the type of celebration she deserved.
Many of us had hoped that somehow the unifying moment we needed would come anyway.
It didn’t.
Our divisions got worse.
On July 4th 2026 we got exactly what we needed.
A GIANT LOOK IN THE MIRROR.
Even those of us who bleed Red, White and Blue can see we aren’t ok right now.
I have no interest in talking about who is to blame.
Because what comes next is another important milestone.
The 25th Anniversary of 9.11.
Obviously, nothing to celebrate.
September 11th was a terrible loss for America. And for two and a half decades the losses have continued to pile-up to the point where we can’t even give America the type of 250th birthday celebration she deserves.
ENOUGH.
I’ve had enough.
I want our country to do better.
I want The People… ALL OF US… to be better citizens.
Our Leaders have no interest in American Unity.
Their power comes from keeping us divided and at war across the globe and with each other.
So it’s up to us.
After the America250 celebration we just endured we can all see that we need to do better.
*Operation Hummingbird* is how we rally America and the world to end the global income inequality crisis in 100 years or less.
It’s also how I make good on a promise that I made to God on the day after 9.11… to live my life in a way that honored all the souls lost on 9.11.
1. https://BillKeefe.org
2. https://Freice.com
3. https://TheDreamFeeder.com
4. https://ThePartyOfUS.com
JOIN US!
